Education not only gets you a nice certificate on the wall; it opens your mind up to possibilities, it expands your horizons. And I'm talking about the benefits to the entire department, not just to the individual. When someone comes back from training, we don't always do the best job of picking their brain for new ideas, or getting feedback on what best practices we are doing now and what we could be doing.
The training budget is to emergency service what the research and development budget is to corporate entities; organizations that fail to perform research and continually improve are likely to be lower performers than organizations who don't.
Take advantage of the opportunities for providing R&D for far less cost than doing it in-house; send your people to school and if you are in a department that encourages you to go to training, take advantage of it.